Mostly, the target audience are director levels and above executives focused on sales or marketing.

Example
Director of Sales, Director of Marketing, or General Manager and so on.

Suitability Criteria

• Distributing rates on the GDS
  • Annual Transaction Volumes.
  • Number of Loaded Negotiated rates.                

• Globally Branded Property
• Good Reputation
• TA Commission Pay Method.
• Existing RFP tool Subscription.
• Last Refurbishment.

The Ideal Property or Property Type for Corporate Sales

Independent Hotels/Small National Brands 

Independent Hotels or Small Chains are usually limited to a single region or country. These properties are centrally located in the business districts of key gateway cities e.g., NYC, Singapore, Boston, Shanghai.

Ideal Size

• 50 rooms minimum.
• High ADR.
• Located in key destinations or markets with high demand.
• Compete with global brands for local corporate business.

Example Clients
Montcalm hotels, RB Properties, Prince Hotels, 9 Hotel Collection, Silken Hotels, Dan Hotels.