Determine Your Membership Levels
Member loyalty levels are defined prior to a loyalty program launch, customizable and unlimited in number. They can be determined by Nights or Stays.
An Example of Membership Levels
|Member Level||Upgrade Requirements||Membership Expiration Length|
|Bronze (Tier 1)||1-14 nights||2||12 months|
|Silver (Tier 2)||15-30 nights||5||12 months|
|Gold (Tier 3)||31+ nights||10||12 months|
By request, you can have an exclusive member level that is hidden from public view and only assignable to a member manually from the admin portal. Contact your Cendyn Customer Success Team for more information.
Set Up Membership Levels
Select the Membership Setup tab from the main navigation.
Member Level Tab
The name of the membership level that will be displayed to members.
Member Level Code
A short code used to reference the membership level.
If you must change an existing membership level name or code for any reason and your program uses a third party booking engine, please contact your Cendyn Customer Success Team and your IBE vendor to ensure any existing integrations are not impacted.
Member Level Order
A number that indicates the member level's position among all the membership levels, from the level with the least amount of benefits to the greatest amount. For example, when a member newly enrolls, they are assigned to the Club Member level. Since this is the entry member level, its assigned Member Level Order is "1."
Can be Processed by Service
If Yes is selected, the membership level is subject to automated rules processing. If No is selected, in order for the membership level to process any form of rules, an Administrative user must manually adjust the membership level.
Add a Membership Level
Select +Add Membership Level.
Edit a Membership Level
Select the Edit icon to edit an existing member level rule.
Membership Level Details
A blank window will open when you add a new membership level, while a window with existing membership level details will open when you select to edit one. Fields with asterisks are required. Select Save once you've entered the membership details.
Set Up Membership Level Rules
Select the Member Level Rules tab.
This is the specific Member Level that the rule applies to. See above for info about setting up Member Level names and codes in the Membership Level tab.
The category that applies to this rule:
- Level Up: Meeting rule criteria will move the member up a level.
- Renewal: Meeting rule criteria will renew the member's current level.
- Inactive: Meeting rule criteria will deactivate a member's account.
Disregard this field.
If Yes is selected, this is the default rule for the specific Rule Type selected.
The number of months before expiration that this member level rule applies before the services are re-run to determine if the member continues to qualify to stay in this level.
Number of Qualified Nights
The number of qualified nights required to qualify for or remain in this level.
Number of Stay Properties
The number of individual property stays required to qualify for or remain in this level.
Number of Qualified Stays
The number of qualified stays required to qualify for or remain in this level.
Number of Checked Out Stays
The number of checked out stays required to qualify for auto-enrollment. (Only applicable to programs set up for auto-enrollment. For example, upon the 7th checked out stay a guest who is not a member is auto-enrolled and sent an email to setup and activate their new membership.)
The points balance required to qualify for or remain in this level.
The total revenue threshold required to qualify for or remain in this level. Total revenue may include room, taxes, F&B, other, etc.
Please contact your Cendyn Customer Success Team to change the revenue threshold to take into account room revenue ONLY, rather than total revenue.
Add a Member Level Rule
Select +Add Rule.
Edit a Member Level Rule
Select the Edit icon to edit an existing membership level.
Member Level Rule Details
A blank window will open when you add a new member level rule, while a window with existing member level rule details will open when you select to edit one. Fields with asterisks are required. Select Save once you've entered the rule details.