eLoyalty provides various types of transactional emails to support a loyalty program's member communications.

Email Setup

Upon logging in, select the Email Setup tab from the main navigation.

Add a New Email Template

Select +Add. 

Select an Award Type and Clone From option from the drop-down lists. The Award Type you select will determine which options are available from the Clone From list. Enter a unique Email Code that is similar to the type of email, i.e., "ACT1" for an activation email, then select Submit. 

A cloned copy of the email you selected will open in the email template editor. Update the Email Name and any other content as needed, then select Save.

Editing an Email Template

The email dashboard displays email template names, creation dates, last updated dates, whether or not the template is currently active and available to be utilized and an edit button.

Click Edit next to the template you need to update to open the email template editor.

Email Template Editor

At the top of the email template editor you'll see these required fields:

• Email Status: Select Active if this email template should trigger to loyalty members when applicable. 
• Email Name: Enter a description relevant to the email content being communicated.
• Email Subject: Enter the subject that will be used in the emails sent to loyalty members.
• From Email: Enter an email address that will appear to be the sender of the email to recipients.
  
  
  Note

  • The format for the From email must be entered as Brand Loyalty Program Display Name<email address between brackets>. For example: Club Rewards<clubrewards@hotelorigami.com>.
  • There can only be one From Email associated with your loyalty program. Therefore, if you update or add the From Email in any template, it will be the From Email used in ALL email templates. 
  • An email used for your From Email must first be properly configured and appropriately processed for DNS domain warm-up(s). Contact your Cendyn Customer Experience Team for additional information about these crucial preliminary steps.
• Test Email Recipient(s): When ready to send a test preview of your email, enter email address(s). Insert commas without spaces in between multiple addresses. For example: user@hotel.com,user2@hotel.com.

Editing an Email's Content

In the middle of the page you'll see two tabs: Email Content and Email HTML.

• Email Content: Enter the body text of the email being sent to members. This is the text rather than the HTML version of the email template. Use the editor toolbar to format content, apply headers, add URL links, etc.
• Email HTML: Select the Email HTML tab. The HTML box will appear empty at first. Click anywhere within the Email HTML box to view, edit, or paste HTML content.  

Saving Email Template Changes

To save ANY and ALL changes you've made, whether in a required field, the text content, HTML content, etc., you must select Save on the top right of the Email Setup page.

eLoyalty Email Types

• Welcome
• Internal welcome
• Confirm enrollment
• Password recovery
• Change password notice
• Change email notice
• Contact us inquiry
• Profile update alert
• Membership expiration
• Invite friends
• General admin
• Membership renewal
• Membership reactivation
• Monthly statement
• Member level upgrade
• Opt out
• Birthday award
• Free night award
• Points award
• Joined award
• Night based award
• Stay based award
• Redeem award
• Redemption confirmed
• eGift card award

eLoyalty Email Triggers

• Welcome
  • Upon new member enrollment via online, email, or manually by Hotel Staff. 

Note
When a guest is signed up manually by a Hotel Staff member, this utilizes our Kiosk enrollment feature.

Warning
The welcome email contains a linked CTA button where the guest can activate their account. The CTA button link, also known as the token, will expire after X number of days. The timing of the token expiration is configured based on your loyalty program requirements.

• Internal welcome
  • Upon Cendyn new admin user enrollment
• Confirm enrollment
• Password recovery
  • Upon selecting the forgot password link from the loyalty member portal
• Change password notice
• Change email notice
• Contact us inquiry
  • Upon member submission of the Contact Us form within the loyalty member portal
• Profile update alert
• General admin
  • Upon adding a member transaction
• Membership expiration
• Invite friends
  • Upon a member using the Invite Friends feature where a friend's email address is entered and submitted
• Membership renewal
  • Upon reaching X number of days prior to a member's level's expiration date
• Membership reactivation
  • Upon an admin user reactivating a loyalty member's account via the admin portal
• Monthly statement
  • Members receive their points balance statement the last day of each calendar month
• Member level upgrade
  • Upon member level upgrade rule criteria being met
• Opt out
  • Upon a loyalty member choosing to opt out of receiving certain emails and/or subscriptions
• Birthday award
  • Upon reaching X number of days prior to a member's date of birth
• Free night award
  • Upon award rule criteria being met
• Points award
  • Upon award rule criteria being met
• Joined award
  • Upon award rule criteria being met
• Night based award
  • Upon award rule criteria being met
• Stay based award
  • Upon award rule criteria being met
• Redeem award
  • Upon award rule criteria being met
• Redemption confirmed
  • Upon a member completing an award redemption or an admin user manually changing an award status to "redeemed" in the admin portal
• eGift card award
  • Upon award rule criteria being met and loyalty member completing the selection of their eGift card via the loyalty member portal